HeadStart Provides X-Ray Vision into Prospects’ Digital Engagement
HeadStart lets you see “through” your website and shows you exactly how prospects are interacting with your digital ecosystem. Use the built-in higher-ed-focused templates to create automated email/text messaging and nurture campaigns around those activities, providing personalized communication “at scale.”
Marketing Automation for Higher Education
Identify Leads
Engage Prospects
Qualify Candidates
Drive Applications
The leads coming from HeadStart have been excellent.
Cory Stine, PhD
Senior Vice President of Innovation and Strategic Planning
See how Terra State uses HeadStart Marketing Platform to nurture and qualify prospects while increasing their marketing ROI.
A Pre-Configured Higher Education Marketing Platform
FulLabels, User Roles, Reports, Campaigns, Email Templates, Lifecycle Stages: All of these have been pre-configured for Higher Ed usage in order to create a familiar landscape of terms for your marketing staff.
FERPA-Compliant By Design
Unlike all other platforms, HeadStart ensures your prospective students’ privacy and data security by placing each school in a dedicated private network, with dedicated servers, and a completely separate database. other template parts.
Utilize the HeadStart Marketing Framework Developed for Higher Ed Marketers
Every other marketing automation platform is going to provide you with an expensive blank sheet of paper. But with HMP you can utilize the multi-product marketing framework that has already been built into HeadStart. Simply read the documentation and start cloning forms/campaigns/segments, etc. Understand how to capture engagement by your prospective students, and act on it in a meaningful way. You don’t have to use this framework…but it’s an option.
Pre-loaded with the Tools You Need
Clone-able email templates, contact segments, marketing “drip” campaigns, GDPR-compliant forms, and dynamic web and email content are already part of the system. Copy and modify them in order to get your team up and running quickly.
HeadStart Provides Incredible Value
Less Expensive: Drastically lower your license fees and you won’t get “nickel and dimed” for each feature.
No ‘per user’ fees: Train up your whole staff.
Data Accessibility: The data is 100% yours. We’ll even give you the databases!
Security: Your school will be on a dedicated private network with dedicated servers, and a separate database.
Independence: No vendor lock-in, and no long-term commitments.
Reliability: HMP utilizes Amazon Web Services to provide scalability and reliability.
A few more features we are excited about…